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12/3/2008 12/18/2008 1/26/2009 
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Your 2009 Marketing Game Plan: How Stability Spells Success
Editor's note: Each month, we enjoy bringing you many informative articles regarding numerous different facets of personal marketing. This month, we bring it all together in a comprehensive guide that will help organize your marketing efforts for the coming year. As we enter into November, now is the time to plan next year's marketing schedule. This exercise is a major undertaking that requires ample time and attention, so don't delay. After reading this article, set aside enough time to map out your 2009 game plan. So Your Clients Want Room to Negotiate?
First of all, I want to thank all of you who responded to my article on price reductions last month. It really warmed my heart that so many people responded, and I especially want to thank those who used the information to actually go and get price reductions as well as taking the time to tell me how it worked. Field of (Real Estate) Dreams: Build the Relationship and They Will Come
The word "they" in the above headline refers to "new clients, repeat business and referrals." And in this article, I'm going to show that when it comes to your clients and prospective clients, keeping it personal and building and maintaining strong relationships with them can dramatically impact your bottom line.
I have agents that are asking me when is this market going to turn around. A few have even called my office wondering if their career should take a different path. Does this sound familiar? Have you verbalized this concern yourself? Have you at least thought about it?
About This Site: Don Hobbs and Greg Herder are the personal real estate marketing pioneers. Hobbs/Herder provides real estate training and personal marketing training to real estate agents and brokers across North America. From real estate marketing to real estate coaching and lead generation systems, Hobbs/Herder provides agents and real estate managers with business systems and prospecting tools that work.  |
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With markets going haywire and uncertainty everywhere you look, it's essential that you establish stability in your career if you want to succeed in the coming year. Let us help you with our annual marketing game plan primer.
Fueled by great feedback from last month's price reduction article, Greg responds to the big "what if" agents posed. Make sure you're pricing homes correctly by following Greg's advice.
In today's market, many agents feel as if their careers are in jeopardy. The Coach shares five simple steps to turn things around. 
